Custom automations
In the Automations section, you can create a new automation from a predefined template or design a custom automation with personalized events, by selecting Custom Automation
You'll need to configure:
Audience: who will receive this message.
Activation event (trigger): of the automation: what needs to happen for the message to be sent?
Cancellation event: what is the expected action? In other words, the event that, if it occurs, will prevent the message from being sent.
Message: Configure the time delay between the event occurring and the message being sent, the sender, and the message text.
Delivery settings: Set the message limit, meaning each time the trigger event occurs, how much time should have passed since the previous message was sent before sending a new one?
Additionally, you can indicate whether this message should or should not be sent to unsubscribed contacts.
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Finally, enable the "Active" button and save the automation for it to take effect.