Custom automations
In the Automations section, you can create a new automation from a predefined template or design a custom automation with personalized events, by selecting Custom Automation
You'll need to configure:
Audience: who will receive this message.
Activation event (trigger): of the automation: what needs to happen for the message to be sent?
Cancellation event: what is the expected action? In other words, the event that, if it occurs, will prevent the message from being sent.
Message: Configure the time delay between the event occurring and the message being sent, the sender, and the message text.
Delivery settings: Set the message limit, meaning each time the trigger event occurs, how much time should have passed since the previous message was sent before sending a new one?
Additionally, you can indicate whether this message should or should not be sent to unsubscribed contacts.
Finally, enable the "Active" button and save the automation for it to take effect.