Metrics: SMS Campaign Results
Once you confirm the submission of your campaign, you will be able to check the results in real-time.
You will have access to a dashboard where you can see:
Audience size and campaign status.
Below you will find a more specific summary of your campaign:
Overview: summary of the campaign where you can see the selected audience, message(s), delivery settings and campaign details.
Insights: summary of key metrics
Sales: Shows the total orders, customers, revenue, average cart and average spend per customer. Below, a dashboard with the results of the campaign is displayed in the same way as explained in the Insights section, but specific to this campaign.
Activities: A history of customer actions such as clicks, initiated carts, completed orders, etc.
Delivery Report: The specific message each customer has received and its status.
You might be interested in learning how to send your first SMS campaign